Podcasts’ size requirements have become the industry standard for podcast logos. There are more important reasons for scalability we’ll go over that, shortly.Ĭonsistency helps audiences find your show’s information, remember it and share it with their friends. This can let your design have some detail, creating depth and texture (like the shadows in the image for Hostile Worlds, above). But, it’s a good practice to design the image at a large size, and then scale it smaller. Most podcasts are downloaded or streamed on phones, so your audience may have no choice but to see your logo at a very small size. It’s about what the audience gets from your podcast. It’s tempting to use professional headshots, multiple fonts, and exciting backgrounds in your podcast cover art. High-contrast color combinations stand out. Use a minimum of colors, shapes, and text. Think like a street sign, a coat of arms, or a rubber stamp, as opposed to an album cover, book cover, or movie poster. With some advance preparation, you can repurpose your podcast logo to make it easier for your audience to remember and share.Īgain, clarity is key to a good podcast logo. Once you’ve got that under control, you can design the logo yourself, or outsource it. The two most important aspects of good podcast logo design and use are clarity and consistency. In this article, we’ll show you some basic tips to make a good podcast logo or cover art piece that motivates people to listen to your show. Also, it’s not difficult to make great podcast cover art. For those of us who produce podcasts and aren’t already celebrities, this is very good news. The podcast’s artwork outranked the title, and whether or not they knew of the presenter or guest. We asked how important some different aspects were when choosing a new podcast to download. Last year, the Podcast Host conducted a survey, to learn more about what motivates audiences to try new podcasts.
This may seem counter-intuitive: podcasting is an auditory medium, after all.
Images motivate people to try out your podcast. | Blog Podcast Cover Art Best Practices: How to Create Meaningful Logos
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